What is WIDSIX?


WIDSIX is a full-service Advertising Agency + Digital Marketing Company, located on the Phoenix-Scottsdale Line (Arcadia Area, PHX). Refusing to be pigeon-holed into one vertical, we work with an eclectic group of individuals and businesses throughout the United States (and abroad). All services are delivered by an in-house team of experts & we work hard to deliver the same great experience to all of our clients, regardless of project/retainer size.

So, what does WIDSIX mean? Great question! We get that all the time. WIDSIX is defined by progression & growth. The name WIDSIX? Well, we just made that up. WIDSIX is a creative combination of letters stemming from an acronym formed from the name of our original business entity. We’re creatives, what did you expect?

But wait, there’s more… WIDSIX was founded in 2007 by John Roope, who began providing Web & Digital Marketing Services after being burned by an agency (who over-promised & under-delivered). Many of the core principles & our focus on client experience were born out of that poor experience with that unnamed big-box ad agency.

WIDSIX has experienced quite an evolution from humble start-up to the industry leader that stands before you today. Today, we have 15+ expert service providers on our team. We are very intentional to not “pass” work to interns or junior designers. You are investing a great deal in your business by partnering with WIDSIX & we will give you our absolute best.

We are grateful to have a team with various backgrounds & life experiences to come together the way it does. From entrepreneurship, to working in the music industry or speaking to more than 200,000 people from stage, there’s nothing vanilla about this team. Our commitment is to connect with you as humans first, & provide badass work as the byproduct of our relationship. The better we know you, the better we provide solutions for you.

& the spray can? We know, it looks like “that” (we’ve heard it all), but we promise…It is a spray paint can. Art & the creation of beautiful imagery is as old as humankind. The spray can was turned from a means to make painting more convenient into an accessory to the art community. The “tagging” culture started outside of the box & remains there. Our comparison is this: the normal experience with an agency would be like using acrylic & a brush…an experience with us takes you outside of the box, much like the spray can.

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Our Roots





  • The 8 hour work day can be excruciating for some people. It can be unbearable to sit there and stare at a screen for that amount of time. However, you can make it work! Here's what we suggest you do:
➡️ Work for 1 hour, respect that hour and work hard.
➡️ Don't waste energy daydreaming.
➡️ Lastly, take a 15-minute break after 1 hour of work.
Take real rest to you can re-energize and rejuvenate. 🔋⚡️ #getWIDSIX
  • I think we can all agree, small talk is the WORST 😒 Questions like "How are you?" or "What do you do?" can be so ... boring. Start asking questions that create REAL conversations, not fake ones. What do you do to keep interactions alive and exciting? #WIDSIX
  • A good idea is useless, unless you act on it. Get off this IG feed and get to work!💡 #getWIDSIX
  • Spring break is a great time to not only relax, unwind, have some fun, and rejuvenate yourself for work. Regain your energy so you can come back next week and kick ass 😎 🥊 #getWIDSIX
  • Wise words. Don't sweat the small stuff 👍🏼 #getWIDSIX
  • #getWIDSIX - Over the years, Google has been researching what makes an effective manager. With their findings, they have managed to improve 75% of their underperforming managers. Here are the 6 things Google now teaches their managers in order to be effective:
➡️ Mindset and values
➡️ Emotional intelligence
➡️ Manager transition
➡️ Coaching
➡️ Feedback
➡️ Decision making
  • New managers often take on too much responsibility, let people walk all over them, or overwork themselves. The transition between being managed to now having to manage others can be tough. It's important to have a positive outlook on your new position; strive to learn and grow every day so you can become the best boss you can be 💪🏼 😎 #getWIDSIX
  • It's a new day, and that means a new opportunity for change. What good shall you do this day? 🙏 #getWIDSIX
  • "Success usually comes to those who are too busy to be looking for it." - Henry David Thoreau 💻 #getWIDSIX
  • FYRE: the perfect example of when event planning and marketing aren't in alignment. Because while big promises may sell tickets, if you can't deliver, your brand will go up in flames (pun intended).🔥
Have you seen the Netflix or Hulu documentary about the Fyre Festival? Who do you think should be held responsible for the #fyrefailure?💸 💰 #getWIDSIX

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PHX AZ HQ / Map It!
4455 E Camelback Rd, A205
Phoenix, AZ, 85018